Privacy policy

Effective as of 02.07.2020
This Privacy Policy describes how Fathom, Inc. and our subsidiaries and affiliates (collectively, "Fathom", "we", "us", or "our") collect, use, and share your personal information in connection with the website and our other websites and online services to which we post this Privacy Policy (collectively, the "Service"). On occasion, we may inform you that our use of your personal information is subject to a different privacy policy or different terms, in which case the different privacy policies or terms will apply instead of this Privacy Policy. This Privacy Policy does not apply to patient information or other personal information that we process on behalf of our business customers as part of the services we provide them ("Service Data"). We use Service Data only as authorized by our contracts with our business customers.How to reach us. If you have any questions or concerns about our Privacy Policy or our data practices, please contact us at or via postal mail at:

Fathom, Inc.
Attn: Marketing
51 Federal Street Suite 402
San Francisco, CA 94107

Personal information we collectPersonal information you may provide to us through the Service or otherwise includes:Contact information, such as your first and last name, email and mailing addresses, phone number, professional title and company name.

Registration information, such as information that may be related to an event you register for.

Feedback or correspondence, such as information you provide when you contact us with questions, feedback, customer support requests, or other correspondence that you send us.

Usage information, such as information about how you use the Service and interact with us, including information associated with any content you upload to the websites or otherwise submit to us, and information you provide when you use any interactive features of the Service.

Marketing information, such as your preferences for receiving communications about our products, activities, events, and publications, and details about how you engage with our communications

Other information that we may collect which is not specifically listed here, which we will use as described in this Privacy Policy or as otherwise disclosed at the time of collection.

Information we obtain from social media platforms. You may provide us with personal information when you interact with us or our pages on social media platforms, such as Facebook, LinkedIn, Twitter, Google, YouTube, Instagram, and other third party platforms. We may also receive information about you from the platforms. When you interact with us or our pages on those platforms, the platform provider’s privacy policy will apply to your interactions and their collection, use and disclosure of your personal information.

Information we obtain from other third parties. We may obtain your personal information from third party sources, such as business partners, marketing partners, publicly-available sources and data providers. We may combine this information with information we collect from you or through the service.Information collected by automated means. We, our service providers, and our business partners may automatically log information about you, your computer or mobile device, and activity occurring on or through the Service. Such information may include your computer or mobile device operating system type and version number, manufacturer and model; device identifier; browser type, screen resolution, and IP address; general location information such as city, state or geographic area; and information about your use of and actions on the Service, such as the website you visited before browsing to our Service, pages of the Service you viewed and for how long, and navigation paths between pages. Our service providers and business partners may collect this type of information over time and across the Service and third party websites and online services, including through the use of cookies or similar technologies. For more information on cookies, see our Cookie Policy.

On our webpages, this information is collected using cookies, web beacons, and similar technologies, and our emails may also contain web beacons.

Referrals. Users of the Service may have the opportunity to refer friends or other contacts to us and share their contact information with us. Do not refer someone to us or share their contact information with us unless you have their permission to do so.

How we use your personal informationWe use your personal information for the following purposes:

To operate the Service. We use your personal information to:
  • provide, operate and improve the Service
  • provide information about our products and services
  • communicate with you about the Service, including by sending you announcements, updates, security alerts, and support and administrative messages
  • understand your needs and interests, and personalize your experience with the Service and our communications
  • provide support and maintenance for the Service
  • to respond to your requests, questions and feedback

To operate our business. We use the data we collect to operate our business, which includes analyzing our performance, developing our workforce, and doing research.For research and development. We analyze use of the Service and users’ personal information to analyze and improve the Service and to develop new products and services, including by studying user demographics and use of the Service.To send you marketing and promotional communications. We may send you Fathom-related marketing communications as permitted by law. You will have the ability to opt-out of our marketing and promotional communications as described in the Opt out_of_marketing section below.

To comply with law. We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.For compliance, fraud prevention, and safety. We may use your personal information and disclose it to law enforcement, government authorities, and private parties as we believe necessary or appropriate to: (a) protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims); (b) enforce the terms and conditions that govern the Service; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.With your consent. In some cases we may specifically ask for your consent to collect, use or share your personal information, such as when required by law.To create anonymous data. We may create aggregated, de-identified, or other anonymous data from your personal information and other individuals whose personal information we collect. We make personal information anonymous by removing information that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties for our lawful business purposes.For other purposes. We may also use your personal information for other purposes described in this Privacy Policy or at the time we collect the information.How we share your personal information

We may share your personal information as follows:

Affiliates. We may share your personal information with our corporate parent, subsidiaries, and affiliates, for purposes consistent with this Privacy Policy.

Service providers. We may share your personal information with third party companies and individuals that provide services on our behalf or help us operate the Service (such as user authentication, customer support, hosting, analytics, email delivery, marketing, payment processing, order fulfillment, and database management services). These service providers may use your personal information only as directed or authorized under our contracts with them.

Professional advisors. We may disclose your personal information to professional advisors, such as lawyers, bankers, auditors and insurers, where necessary in the course of the professional services that they render to us.

For compliance, fraud prevention and safety. We may share personal information as described above to comply with law or for compliance fraud prevention and safety.

Business transfers. We may sell, transfer or otherwise share some or all of our business or assets, including your personal information, in connection with a business transaction (or potential business transaction) such as a corporate divestiture, merger, consolidation, acquisition, reorganization or sale of assets, or in the event of bankruptcy or dissolution.

For other purposes. We may also share your personal information for other purposes described in this Privacy Policy or with your consent.

Your choicesYou have the following choices with respect to your personal information.

Opt out of marketing communications. You may opt out of marketing-related emails by following the opt-out or unsubscribe instructions at the bottom of the email, or by contacting us. You may continue to receive service-related and other non-marketing emails.

Cookies. Most browsers let you remove or reject cookies. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. Please note that if you set your browser to disable cookies, the Service may not work properly. For more information about cookies, including how to see what cookies have been set on your browser and how to manage and delete them, visit To learn more about cookies and how they are used on the Service, see our Cookie Policy.

Targeted online advertising. You may opt out of receiving targeted online advertising on websites through members of the Network Advertising Initiative by clicking here or the Digital Advertising Alliance by clicking here. Please note that we also may work with companies that offer their own opt-out mechanisms or otherwise do not participate in the opt-out mechanisms linked above.

Do Not Track. Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” or similar signals. To find out more about “Do Not Track,” please visit

Choosing not to share your personal information. If you do not provide information that we need to provide the Service, we may not be able to provide you with the Service or certain features. We will tell you what information you must provide to receive the Service when we request it.

Other sites and servicesThe Service may contain links to websites and other online services operated by third parties. These links are not an endorsement of, or representation that we are affiliated with, any third party. In addition, our content may be included on web pages or other online services that are not associated with us. We do not control websites or online services operated by third parties, and we are not responsible for their actions. Other websites and online services follow different rules regarding the collection, use and sharing of your personal information. We encourage you to read the privacy policies of the other websites and online services you use.Security practices

We employ a number of technical, organizational and physical safeguards designed to protect the personal information we collect. However, security risk is inherent in all internet and information technologies and we cannot guarantee the security of your personal information.

International data transfersWe are headquartered in the United States and may use service providers in other countries. Your personal information may be transferred to the United States or other locations where privacy laws may not be as protective as those in your state, province, or country.

ChildrenThe Service is not intended for use by children under 13 years of age. If we learn that we have collected personal information from a child under 13 without the consent of the child’s parent or guardian as required by law, we will delete it.

Changes to this Privacy PolicyWe may modify this Privacy Policy at any time. If we make material changes to this Privacy Policy, we will notify you by updating the effective date of this Privacy Policy and posting the modified Privacy Policy on the Service. We may also provide notification of changes via email if we have your email address, through the Service or in another manner that we believe is reasonably likely to reach you.Any modifications to this Privacy Policy will be effective when posted (or as otherwise indicated at the time of posting). In all cases, your continued use of the Service after the posting of any modified Privacy Policy indicates your acceptance of the modified Privacy Policy.